Type of project: Case study
The problem
Given the multiple features and possibilities of the eClinical data management platform, Castor EDC’s team needed a solid case study to showcase its power. The major difficulty was creating a story blending the right dose of technical details and concrete results to demonstrate how it had solved a problem for one of their clients. An additional challenge was balancing transparency with confidentiality, central to the company’s mission and values.
The result
I conducted in-person interviews with the CEO, CTO, and other members of Castor EDC’s team, followed by interviews with researchers from the university medical center whose main hindrance was non-reusability of data. Drawing on their input, I wrote an in-depth case study highlighting the client’s problem and Castor EDC’s solution. The result was a successful story, which the team sent to potential clients facing similar challenges.
Deliverable
A five-page case study, which β as part of Castor EDCβs marketing projects β isn’t available online.
About Castor EDC
An eClinical data management platform, Castor EDC enables researchers to integrate data from any source on one compliant platform.
